In Scalifier we love to drive to our customers hottest leads is an almost instant one. Here is a great example of how we got a lead for a web development agency with a specialization in FinTech.
💰Our Radar noticed one interesting project and we decided to bid for it. Let's see how that went!
As an SDR, I use my analytics and copywriting skills to write the proposals. After submitting, I've proceeded with other tasks, but... That didn't take long. One minute and voila! 🏅
😲 Relevant customer is asking for an appointment without further ado!
Why did it happen?
All the secrets are in the approach to proposal writing:
➡️I've carefully read the attached documents; checked out the links, and rephrased them in my proposal: showed my understanding.
➡️I've analyzed the customer's main concerns and found out what is needed here: simple financial tracking tool.
➡️I've answered all the questions and the lead's requests and have supported my statements with the relevant portfolio case.
➡️I made the proposal UX-attractive and well-formatted.
➡️I only put the relevant information in my cover letter without watering it down.
This proposal probably was 100% hit the target! 🎯
What stands between unanswered proposals and lead-winning, even if you're a stunning copywriter?
Additional 5 minutes to research and try to get to know your prospects closer. That's all.
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