SHO is a branding agency that creates projects in a digital environment. They specialize in branding, website building and internet marketing. Their team of specialist carry projects of high complexity. In this case study, we will share the story of Ilya K - the founder of SHO. Digital and his journey of becoming 100% JSS Top Rated freelancer.
👨💻Ilya K has more than 7 years of experience and an extensive portfolio, he guarantees a high-quality result and a comfortable process. He has a team of specialists with whom they can carry out projects of high complexity. Therefore, you can safely count on long-term cooperation and support for your project, relying on his ability to manage projects and many years of team lead experience.
How Scalifier enabled to meet their targets:
Working with branding and graphic design on Upwork is one of the most profitable and promising niches We took SHO. Digital agency and boosted it on Upwork from scratch. For the period of our work, we got 6 projects, ranging from simple logo design to complex branding and landing page design development. We boosted their profile from $15/hour to $50 per hour. From empty profile to 100% JSS Top Rated freelancer.
Upwork is a very competitive environment for artisans of digital painting. Ilya doesn't think so. We've helped him with the profile boost.
What came from this? See for yourself:
What did we do?
Profile Title & Description
Membership in our Agencies
Portfolio with descriptions
BYOC contracts with feedback
Optimized employment history
Added other experiences
Added project catalogue
Passed readiness test
Increased response to Upwork proposals exponentially
Started receiving 2 interview invitations every week
Rising Talent in the first week of Profile Boosting
Started receiving invitations from Upwork Talent Specialists
100% Job Success Score
Top Rated badge for 3 months
Building an Upwork profile from scratch takes a lot of effort. Auxiliary case is an excellent example of how to put the efforts in the right place.
When the goal is to make Upwork a primary sales channel, it is vital to prioritize the following:
Focus — make sure you concentrate your energy on a single profile.
Specialization — being an "all-around athlete" doesn't work on Upwork. Choose your niche and become an expert in it.
Optimization — tailor your profile to your targeted niche.
Outbound lead generation — start reaching out to Upwork prospects with custom proposals.
Bring Your Own Client program is an excellent way to jump-start your Upwork presence.
Pay close attention to your Upwork reputation and client reviews. Make it your primary focus to receive the client's feedback after you completed the project.
After some time and several completed projects with good reviews, your profile may get featured in the Top-freelancers section of Upwork. You'll start receiving many inbound invitations right away, so make sure to seize this opportunity.